September Column in DM Review

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Here’s an excerpt from my latest “MDM Insights” column in DM Review.

After watching both the Democratic and Republican National Conventions I saw a pattern playing out that (believe it or not) applies to master data management (MDM) projects and ongoing data governance initiatives.

Just as a strong business case is usually important in getting initial funding, communicating your successes is critical to retaining it. But, it’s usually better to let someone else tell your story.

Click on “Taking Credit for Your MDM Success” to continue reading.

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