“Just Call Oracle”

Oracle showed a funny video today in Thomas Kurian’s keynote address on Day 2 of Oracle OpenWorld.

Using a fictional company with lots of systems and applications issues, Thomas walked everyone through how Oracle would solve a lot of those problems.

There were some great customer cameos from companies like Ingersoll-Rand and Office Depot. It was a little on the sales-y side, as Oracle keynotes can sometimes be, but it was well done and wasn’t over the top.

This session was a good reminder of the breadth and depth of Oracle’s offerings in the technology and applications space, and frankly it made my head hurt. I’m glad that Hub Designs specializes in master data management – the Oracle universe has gotten so big, it’s a little overwhelming for most people.

I’ll write more later today on the MDM track sessions.