Comments on: First Look at Oracle Fusion MDM Hub

By: Dan Power

Dan Power — Tue, 20 Mar 2012 16:11:48 +0000

Hi Kundan,

Thanks for your kind words. Choosing between the Siebel UCM and Oracle CDH products for Customer MDM is a tough choice. The Oracle “playbook” typically recommends Siebel UCM for companies that have Siebel CRM in place and are service-oriented or consumer-focused business. Typically Oracle CDH is a better fit for people that have Oracle E-Business Suite in place or are manufacturing or product based businesses.

That having been said, Oracle has not updated the Release 12 version of CDH very much in the last few years, so Siebel UCM has been the flagship product in the Apps Unlimited family in terms of innovation. Most of Oracle’s development resources have been focused on Fusion MDM, but the remainder was definitely focused on Siebel UCM rather than CDH.

One thing to keep in mind is that the underlying data model for Fusion MDM for Customer is based on the TCA data model in Release 12. So the data model layer will be very familiar to R12 resources.

I would think seriously about using Fusion MDM itself in your footprint, given that it’s been shipping for a while now and you have both Siebel CRM and Oracle EBS in your footprint. That would give you the benefit of getting your internal resources familiar with Fusion well ahead of your having to upgrade your EBS instance.

Hope these ideas are helpful!

By: kundan

kundan — Tue, 20 Mar 2012 15:43:37 +0000

Hi Dan,

At the outset, thanks for providing a nice overview of what to expect out of Fusion MDM.
While reading this article and few others authored by you around Fusion MDM, I am thinking if I have to choose between Siebel UCM and Oracle CDH for R12 implementation (with Siebel CRM OnDemand and Oracle E Biz in the solution footprint) , which one should I go for? I read another article by you and there you commented “The E-Business Suite based hubs (Customer, Product, Supplier and Site) on Release 12.x are being positioned to align better with Fusion MDM”.. Can you elaborate a little on that?
Regards,
Kundan

By: Thank You To Our Readers « Hub Designs Blog

Thank You To Our Readers « Hub Designs Blog — Thu, 23 Dec 2010 22:47:10 +0000

[...] about Oracle have proven popular as well: Oracle’s MDM Strategy and Roadmap, and the First Look at Oracle Fusion MDM Hub. Jim Parnitzke’s series on Modeling the Blueprint for MDM proved so popular, we re-ran it [...]

By: My Take on Oracle OpenWorld 2010 « Hub Designs Blog

My Take on Oracle OpenWorld 2010 « Hub Designs Blog — Sat, 25 Sep 2010 14:27:16 +0000

[...] success. It will be interesting to see what happens over the next few years as Oracle introduces Fusion MDM to the [...]

By: And Then There Were Five « Hub Designs Blog

And Then There Were Five « Hub Designs Blog — Thu, 25 Feb 2010 17:20:35 +0000

[...] Customer Data Hub and Universal Customer Master for customer MDM, PIM Data Hub for product MDM, and Fusion MDM Hub, Release 1 of which is supposed to ship later in 2010. And SAP continues to forge ahead with [...]

By: Siperian Acquired By Informatica « Hub Designs Blog

Siperian Acquired By Informatica « Hub Designs Blog — Fri, 29 Jan 2010 03:17:52 +0000

[...] As for the acquisition’s impact on the rest of the MDM market, it’s still growing pretty quickly, but the number of players is shrinking. So I think we’ll see it become even more competitive, and with Informatica now becoming a strong player in the MDM hub market, that’s got to cool its relationship with Oracle, who selected Informatica as an OEM component of its Oracle Fusion MDM hub. [...]

By: Dan Power

Dan Power — Mon, 04 Jan 2010 19:18:10 +0000

Hi Jim, great hearing from you here.

My understanding is that third party content providers like D&B will be supported in batch mode in Fusion MDM Release 1. Real-time support will follow in later releases. This is subject to change, of course.

By: Jim Gater

Jim Gater — Mon, 04 Jan 2010 13:36:02 +0000

Dan,
Thanks for sharing your Oracle Fusion MDM Hub insights – its much appreciated.

Will the MDM Hub have built-in integration to a 3rd party data source (e.g., D&B) to facilitate customer identification, or will customer identification be handled strictly internally?
Thanks again,
Jim

By: 2009 Year in Review « Hub Designs Blog

2009 Year in Review « Hub Designs Blog — Fri, 01 Jan 2010 00:36:29 +0000

[...] session for Customer MDM at Oracle headquarters in August. It was a great chance to get some early insights into Oracle’s next major product release and to see the progress Oracle has made in building out [...]

By: Dan Power

Dan Power — Tue, 17 Nov 2009 21:53:28 +0000

Thanks for the kind words, Sudeep. I think you’re right that one of the big selling factors of Fusion will be the intuitive user interface. And that people are much less forgiving now of bad user interfaces and of slower performance – the iPhone has raised the bar for everyone!

By: Sudeep

Sudeep — Tue, 17 Nov 2009 21:12:11 +0000

As always , nice job with your blog Dan.I “believe” the selling factor of fusion will be its cool and intuitive user interface. I’m hoping that Oracle is doing something about the performance of batch loads of Customer,Supplier, Product as well. Gone are those days when user used to sit patiently for 30 mins to load 30K records … For good or bad new generation users are all iPhone users and they want things to happen in a second of a mouse click, like the way it happens in iPhone.

Also some kind of in built feature in data profiling tools or reports which will help data stewards in data cleansing effort.