I started out yesterday attending the MDM Excellence Award Finalist presentations. Asian Paints, Johnson & Johnson Health Care Systems and State Street Bank presented, and each of them told an impressive story.
It was very significant that J&J and State Street are both committed Siperian MDM customers. The announcement of the winner will be at 4:00 pm today. I’ll be heading to the airport just after the announcement, but I’ll announce it here via my phone.
I also attended a VIP session where Gartner had DataFlux speaking about the benefits of exhibiting at the conference, and had Rick Woodand from State Street Bank and Ken from W.W. Grainger gave their perspectives as attendees.
I had a great briefing with Lorita Vannah and John Evans from Kalido, and walked away from it much more aware of Kalido’s product features and their approach to analytical MDM.
I spent some time in the Solutions Showcase, and was talking with Steve Meister and Ken Kotansky from AMB Predictive Data Management. We recently signed a Service Partnership agreement with AMB, and will be using their data profiling and data quality tools on client engagements going forward. I’ve been very impressed with their product’s capabilities and by how flexible and easy it is to work with the company.
Then, I met with Julie Langenkamp, the editor-in-chief of DM Review magazine, and her colleauge David Boone. I will be writing a monthly column in the print edition of DM Review, beginning with the January issue, and we brainstormed a number of other ideas on how we can work together more closely going forward.
Towards the end of the day, I hung out at the Siperian hospitality suite. I’ve been impressed for a while now with Nancy Ellickson, Siperian’s Senior Director of Corporate Marketing. The gathering was very well attended and a number of Siperian people were on hand, chatting with customers and potential customers. I had a great time and thought the understated, classy “California Picnic” theme was the perfect way to end the day.
I had dinner with a good friend from D&B/Purisma, catching up on things and chatting about the MDM market in general and how well Purisma in particular has been doing in 2008.
So look for the update after 4:15 or so today with the announcement of the MDM Excellence award winner!