Author Archives | Maureen Butler

Building the Business Case (Part 4) – Gaining Alignment

digg this | del.icio.us | Reddit | Stumble It! In the previous installments of this series, we covered three key drivers for building your business case: Risk Management, Cost Reduction, and Revenue Growth. Now, we’ll review the importance of and the process for gaining organizational alignment with your strategy. When you’re building support for your […]

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Building the Business Case (Part 3) – Revenue Growth

digg this | del.icio.us | Reddit | Stumble It! Business Growth is really the heart of your business case. If you can identify how an Information Management strategy will enable your company’s growth, then your chances of success go way up! This topic may be a little more difficult to document, but most executives will […]

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Building the Business Case (Part 2) – Cost Reduction

digg this | del.icio.us | Reddit | Stumble It! When it comes to building the case for an Information Management strategy, cost reductions alone may generate enough benefits to justify your business case, or they could further enhance your economic arguments. Here are some examples of where you may uncover potential cost reductions: 1) IT […]

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Building the Business Case (Part 1) – Risk Management

digg this | del.icio.us | Reddit | Stumble It! When you’re building the business case for an Information Management strategy such as MDM, CDI, Data Governance, or Data Quality, start by articulating the business problems or opportunities. By building a compelling case and getting executive sponsorship, you’ll have a stronger chance of gaining organizational priority, […]

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